Jeff 
Chen

Goal:  To craft delightful product experiences that solve key user/business problems

and build emotional connection and relationship with users. 

Since young, I have always been curious about how things work in my everyday life. This started young when I was 6, when I was first introduced to video games- World of Warcraft. I would frequently stay up late playing and analyze all the reasons why I was so captivated by this gaming experience. Little did I know that this curiosity and way of analytical thinking would set me on a path to product management and design thinking.

 

As a product manager with an duo academic background in business and tech, I am a ‘translator/polyglot’ capable of speaking the language of business, tech, and product. In the product life cycle, I am able to translate company strategy goals into product roadmap, translate business requirements into iterable tech and design feature deliverables,and most importantly I am always ready to ‘translate’ highly ambiguous problems into scalable and highly impactful product solutions.

Currently, as a Product Manager (Head of Product), I am leading a 10 person, distributed product team between Singapore, India to build Southeast Asia’s leading streetwear marketplace platform at a Series A startup, Novelship. Our platform connects buyers and sellers across geographies and provide them with the peace of mind to buy and sell authentic sneakers. Novelship is now a market leader in Singapore, Australia, Malaysia and present in over 8 countries with hundred thousands of happy customers.  In the span of 1 year, we launched 48 features covering merchant services, core buying/selling, payments, marketing, and localization.

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Previously I was product manager at ShopeePay specializing in the promotions module where I built the mobile wallet's first promotion admin tool together with our remote tech team in Shenzhen, China.  This now supports Thailand, Vietnam ops staff to create all offline/online payment promotions since 2019.