Resume Page

Key Achievements:
 

1) Novelship App : Launched #11 Shopping Category -Novelship App (4.9/5.0 Stars). 16,000 downloads. Led project as PM, UX, QA.  Download App
 

2) High-growth Product Roadmap – As the sole roadmap owner, successfully launched Novelship into 7 new markets, achieving platform growth of annual revenue (+2000%), monthly user signups (+700%), monthly active customers (+920%), achieved customer conversion rate (14%) in 2 years.
 

3) Novelship:  Developed the power seller point system and mass upload listing tool forming the basis of Novelship's new merchant business vertical, generating SGD $6M GMV.
 

4) Shopee Promo Tool: Built the promotion admin tool supercharging growth for ShopeePay online and offline payments vertical in Vietnam, Thailand. Increased turnaround 2000x, 3000 mini promotions already run for over 200+ merchant partners generating significant GMV. 

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5)Business Intelligence Practices – Established and led Novelship's  first foray into data-driven insights using Tableau, enabling executives with better clarity of company’s health metrics and facilitating strategic decisions.